Belly Bandit Australia – How the belly wrap craze all began!

Belly Bandit Logo

The Belly Bandit was first created and released in America. It didn’t take long for the product to become a hit among new mothers trying to regain their pre-pregnancy shape and fit back into their pre-baby clothes quicker.

Discovering this product and seeing the many benefits it provided, Duesoon (previously known as Infant Essentials) became the first company to bring the Belly Bandit to Australia. Of course, it was a great success, and was the beginning of the modern belly wrap boom now occurring across Australia.

It wasn’t long before an official distributor was sourced and Belly Bandit Australia was officially founded in 2009. Since the creation of Belly Bandit Australia, many other companies have sort to offer other types of belly wrap alternatives to the Australian market. Seeing the unique benefits of each brand, Duesoon began to expand their post pregnancy belly wrap range so as to be able to provide a variety of belly wraps meeting the different needs of each individual mother, including comfort, adjustability, visibility, and of course budget.

Belly Bandit Australia is still the market leader of post pregnancy belly wraps and other great maternity and post pregnancy products – however, mums now have the choice of getting the right belly wrap to suit their individual needs. Some other top brands include, Vespa and the ladybird, Cinch, and Bodybelt.

Since Duesoon was the first to bring the Belly Bandit to Australia, we have gained a lot of experience in the field of Belly Wraps, and can provide you with professional sizing and brand advice. If you have any questions about the Belly Bandit or any of our other brands, please do not hesitate to contact us. You may also find the following links useful: